The Cobra

Inspired by the life and teachings of Andrew Tate, a successful entrepreneur and world champion kickboxer, this exercise will guide you through a series of steps to help you define your goal, plan your strategy, and take action towards success. Drawing on chess parables and motivational insights, this exercise will challenge you to think deeply about your situation and develop a clear plan for achieving your dreams.

But be warned: Andrew Tate is a controversial figure, and his views and actions have sparked debate and criticism. By using this exercise, you acknowledge that his ideas and approach may not be suitable for everyone, and that you are responsible for your own decisions and actions.

So if you're ready to level up your strategic thinking and take bold action towards your goals, give this exercise a try. You may be surprised at what you're capable of achieving.

240 Minutes

Tailor-made Curriculum

The TBU mindboard will give you instant access to transformational masterclasses, writing programs, tools & technologies from world leading experts so that you can work when you want on what you want.


Video courses from the most spectacular individuals on the planet such as self-improvement pioneers, elite psychologists, world-leading scientists, best-selling authors and other champions of humanity.

Writing Programs

Interactive books and psychotherapeutic interventions from world leading psychology experts specially invented for you so that you are always one click away from learning how to become the kind of person who can triumph over your current life challenges, no matter how insurmountable they seem to be. 

Psychology Tools

Transformational tools, skills, techniques, exercises and meditations that you can add to your personal problem solving toolkit. 

The Mindboard

The Mindboard is a technological cognition enhancement that empowers you to design your character, invent a vision, change your habits & beliefs, set goals, measure life success and many other things.

Pulse of Life

The Life Pulse is a life success tracking device that will help you to figure out whether or not you are on course towards becoming the person you want to be.

Wheel of Life

The wheel of life was invented so that you can observe your life from a multi-dimensional perspective at all times.

Vision Cards

The vision cards will help you to keep your eye on the prize so that you can remind yourself daily of where you want to go and where you don't want to end up.

Goal Setting System

The goal setting system helps you to translate your most audacious dreams into achieveable sub-goals.

Question of the Day

You are always just one question away from changing your life, therefore you will be gifted with a transformative question every single day you log into the campus.


You will get daily advice from great thinkers of the past so that you can use their wisdom in order to better yourself until you, yourself join the ranks of the extraordinary.

Meet Your

Daniel Karim


The Money department is filled with tools that will help you to develop the psychology of a wealthy person.

More Information
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Any Questions?

Will I have access to other courses from The Behaviour University?

Yes, you will have access to everything.

Can anybody read what I write?

No, only you can see what you write.

How often do you add new teachers, technologies or tools to the school?

As often as we can, goal is it to provide you with the best tools from the best teachers in the world so that you can become the best version of yourself.

Where can I apply to become a teacher at The Behaviour University?

If you are a world leading expert and you want to team up with us, please write us an email.

What if I don't like the course?

You can drop out everytime, no questions asked.

Can I hire a coach from TBU who helps me to realize my vision?

Not yet, but hope to add that support soon to our school.